Join us for the WNY Free Play Challenge. Participants will share with us their Free Play experiences and in return win more Free Play prizes. Register here.

At Project Play WNY, we encourage free unstructured play for kids and families! In our heavily scheduled and technology-driven world, we often fail to engage in the physical play that is critical to emotional development and mental health. Play is important not only for the social and emotional development of our children, but also in the promotion of lifelong sport participation and expertise. Most important, when families and friends play together they build memories and relationships that last a lifetime.

If you haven’t seen our Free Play deck of cards, you can download a printable version to share among friends and family. Project Play WNY developed the Free Play deck of cards to bring back some of the great street and backyard games of the 1970s and 1980s. Feel free to use these cards to encourage free play!